Bring Our Characters to Life with You

At Sasha and Friends, we create a world of original, loveable characters that inspire learning, kindness, and creativity. From The Manukas to Baby Squishy’s, every character and story is proudly Australian-designed and owned — ready to share their adventures with the world.

We welcome brand collaborations, retail partnerships, and licensing opportunities with companies who share our passion for imaginative play and education.

Why Partner with Sasha and Friends

• 100% original intellectual property — all characters, artwork, and stories are fully owned and developed in-house.

• Proven success through national promotions (including Hungry Jack’s Baby Squishy’s).

• Strong educational and environmental values that connect with children and families.

• Flexible licensing options across toys, publishing, apparel, digital media, and educational products.

  Partnership Opportunities

  • Retail Collaborations: Exclusive toy lines, limited-edition collectibles, and seasonal promotions.

  • Publishing & Media: Picture books, activity packs, animation, and storytime content.

  • Educational Resources: Learning tools, phonics programs, and classroom packs.

  • Brand Co-Labs: Eco or family-friendly brand tie-ins, co-branded campaigns, and corporate social responsibility projects.